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Latest News

Holiday Shopping and Information Security December 2, 2019

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2019 Giving Trees are Here! December 2, 2019

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Thanksgiving Tips & Tricks November 5, 2019

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Kids Free San Diego October 16, 2019

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Three Key Steps for Female Entrepreneurs October 16, 2019

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Our Story September 11, 2019

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The Impeccable Irene September 4, 2019

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It’s winning season! Simply use your Great Basin Visa Credit Card, or any other Visa,... Read More September 3, 2019
A rate discount when you purchase from Enterprise and finance with Great Basin is just... Read More August 31, 2019
The Sparks Crossing Branch is temporarily closed due to an emergency; everyone is safe. We... Read More August 30, 2019

The 100-Year Marketing Plan

It’s thrilling to me that consumers really seem to be understanding the “Credit Union Difference” more and more each year. Did you know credit unions have been around since the late 19th Century? So it’s only taken a hundred or so years for the message to get out there, but it’s a victory nonetheless! The Big Banks and their rising fees and balance requirements as pointed out in this article sure have given credit unions added exposure as a safe and affordable alternative.  At Great Basin in particular, we consciously keep our fees lower than most. We don’t require huge balances in return for waived service fees. We simply ask that you give us a try, and if you like us, use us as your primary financial institution. It’s about the relationships, not the balances. It’s mutually beneficial and goes back to the heart of what credit unions began as:  community-based financial cooperatives. Everyone wins.


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